🎤 The Rise of TWICE

The TWICE K-pop band has become one of the biggest names in global music, loved for their catchy hits, synchronised choreography and bright personalities. Formed through the 2015 reality competition show Sixteen by JYP Entertainment, TWICE quickly rose to fame with nine talented members: Nayeon, Jeongyeon, Momo, Sana, Jihyo, Mina, Dahyun, Chaeyoung and Tzuyu.

The name “TWICE” represents their mission — to touch fans’ hearts twice: once through their ears, and once through their eyes. From the start, it was clear this group would redefine what a girl group could be.

🌟 From Reality Show to K-Pop Royalty

The TWICE K-pop band began as a survival show — sixteen hopefuls competing for a spot in JYP’s next girl group. After weeks of challenges, nine finalists were chosen, each bringing a unique blend of talent, personality, and global appeal.

Their debut single Like OOH-AHH became an instant success, blending energetic beats with youthful confidence. Follow-up hits like Cheer Up, TT, and Likey solidified their position as leaders of the K-pop “third generation.”

💿 Sales and Commercial Success

Few girl groups can match TWICE’s record-breaking commercial performance. Since their 2015 debut, the TWICE K-pop band have achieved incredible sales across Asia and beyond:

• 💽 Over 20 million albums sold across South Korea and Japan (as of 2024).

• 🇰🇷 14.56 million albums sold in South Korea alone.

• 🇯🇵 5.45 million albums sold in Japan, making them the best-selling Korean girl group in Japanese history.

• 💥 Between 1 & 2 (2022) became their first “Million”-certified album, moving nearly one million copies in Korea.

• 🌸 More & More (2020) broke their previous record with over 563,000 copies sold in Korea.

• 🥈 Their Japanese debut album #TWICE (2017) entered at number 2 on the Oricon Chart and was certified Platinum.

Their achievements prove that TWICE’s success isn’t just about popularity — it’s also about consistency, fan loyalty, and a strong international brand.

🌍 Expanding into the West

TWICE’s Western breakthrough came naturally as K-pop gained global traction. Their first full English single, The Feels (2020), debuted on the Billboard Hot 100, introducing them to millions of new fans.

They’ve since appeared on The Tonight Show Starring Jimmy Fallon and The Kelly Clarkson Show, headlined U.S. stadiums, and launched English-language tracks that climbed Spotify’s global charts.

TWICE’s combination of polished visuals, diverse personalities and upbeat music has made them one of the few non-English groups to secure a lasting Western fanbase.

💕 Meet the Members

Each member of TWICE K-pop band adds a distinct charm and strength:

Together, they balance energy, talent, and relatability — a mix that keeps fans (known as ONCE) loyal year after year.

💫 Why Fans Love TWICE

The TWICE K-pop band has evolved gracefully. Their early “cute” concept transitioned into mature, confident pop with songs like Feel Special, I Can’t Stop Me and Set Me Free.

Fans admire their openness about mental health, their resilience through injuries and burnout, and their unwavering dedication to each other and to ONCE. Their message remains consistent: positivity, empowerment, and joy.

🕊 A Global Legacy

Today, TWICE are one of the most-streamed girl groups worldwide and cultural icons connecting East and West. Their stadium tours, chart-topping releases, and devoted fandom ensure their place among the most influential acts in modern pop music.

From their beginnings on Sixteen to selling millions of albums and performing across continents, TWICE’s story is proof of what passion, teamwork and creativity can achieve.

✨ Oisoy Says…

As huge fans of Asian pop culture and flavours, we can’t help but admire how TWICE showcase the fun, energy and creativity that make Asia’s culture so vibrant. If you’re new to K-pop, why not pair your next listening session with our Asian Snack Box? It’s the perfect combo of sweet, salty and sensational — just like TWICE themselves!